SEO report of smarketer.com.au

Innovation, design & strategy development

www.smarketer.com.au/

Innovation, design & strategy development


 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : www.smarketer.com.au/

Character length : 21

Title
Innovation, design & strategy development
Description
Innovation, design & strategy development
Keywords (meta keywords)
Innovation, design & strategy development

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Innovation, design & strategy development

Character length : 45

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 29%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
1210040
Heading structure in the source code
  • <H1> smarketer
  • <H2> Innovation, design & strategy development
  • <H2> Some of our Assignments
  • <H3> capability and agility
  • <H3> innovation and transformation
  • <H3> market solutions
  • <H3> customer experiences
  • <H3> INNOVATION AND TRANSFORMATION
  • <H5> Smarketer can help you navigate your innovation journey.
  • <H3> CAPABILITY AND AGILITY
  • <H5> Let Smarketer help you position yourself for market leading performance.
  • <H3> CUSTOMER EXPERIENCES
  • <H5> Smarketer can help you shape your innovation investment around Customer Value.
  • <H3> MARKET SOLUTIONS
  • <H5> Smarketer can help you derive more value from your product services innovation efforts.
  • <H3> Connect With:
  • <H3> Contact Smarketer
Word cloud
  • innovation17
  • customer8
  • smarketer8
  • help7
  • services7
  • value6
  • experiences5
  • read4
  • business4
  • strategy3
  • product3
  • new3
  • transformation3
  • market3
  • ecosystems3
  • organisations2
  • solutions2
  • capability2
  • agility2
  • ways2
  • superior2
  • innovative2
  • customers2
  • disruption2
  • innovate2
  • products2
  • them2
  • success2
  • home2
  • capabilities2
  • design2
  • knowledge2
Keyword matrix
wordtitledescriptionsheading
innovation
customer
smarketer
help
services
value
Two Word cloud
  • can help4
  • customer experiences3
  • smarketer can2
  • customer value2
  • knowledge services2
  • capability and agility2
Three Word cloud
  • smarketer can help4
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 8 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
11.10
Flesch Reading Ease
27.60
Coleman Liau Index
12.00
Automated Readability Index (ARI)
10.20
Dale–Chall Readability
6.90
SMOG Index
12.00
Spache Readibility
5.00
Number of letters
2261
Number of words
378
Number of sentences
54
Average words per sentences
7
Number of syllables
769
Syllables in words
771
Average syllables in words
2.03
Number of words in first three syllables
128
Percentage of word / syllables
33.86
Words not in Dale-Chall easy-word list
157
Words not in Spache easy-word list
109

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
5,365 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
39
Number of source domains
8
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • http://smarketer.com.au/css/bootstrap.min.css
  • http://smarketer.com.au/css/font-awesome.min.css
  • http://smarketer.com.au/css/animate.css
  • http://smarketer.com.au/css/flexslider.css
  • http://smarketer.com.au/css/jQueryTab.css
  • http://smarketer.com.au/css/animation.css
  • http://smarketer.com.au/css/slippry.css
  • http://smarketer.com.au/css/style.css
  • http://fonts.googleapis.com/css?family=Open+Sans:400,300,300italic,4...
  • https://fonts.googleapis.com/css?family=Caveat:400,700
  • https://fonts.googleapis.com/css?family=Shadows+Into+Light+Two
  • http://smarketer.com.au/css/responsive.css

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.smarketer.com.au/js/jquery.js
  • http://www.smarketer.com.au/js/bootstrap.min.js
  • http://www.smarketer.com.au/js/wow.min.js
  • http://www.smarketer.com.au/js/jquery.flexslider.js
  • http://www.smarketer.com.au/js/jQueryTab.js
  • http://www.smarketer.com.au/js/slippry.min.js
  • http://www.smarketer.com.au/js/googlemaps.js
  • http://www.smarketer.com.au/js/markerclusterer.js
  • http://www.smarketer.com.au/js/main.js
File size of all javascript files combined
677.17KB
Javascript minifying
You can save 76.8KB (52% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.smarketer.com.au/css/bootstrap.min.css
  • http://www.smarketer.com.au/css/font-awesome.min.css
  • http://www.smarketer.com.au/css/animate.css
  • http://www.smarketer.com.au/css/flexslider.css
  • http://www.smarketer.com.au/css/jQueryTab.css
  • http://www.smarketer.com.au/css/animation.css
  • http://www.smarketer.com.au/css/slippry.css
  • http://www.smarketer.com.au/css/style.css
  • http://www.smarketer.com.au/css/responsive.css
File size of all css files combined
281.56KB
CSS minifying
You can save 28.4KB (25% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
102.46KB
Gzip compression
Error! By using Gzip you can save 95.7KB (83% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
32
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://smarketer.com.au/css/animate.cssExpiry time is not specified
http://smarketer.com.au/css/animation.cssExpiry time is not specified
http://smarketer.com.au/css/bootstrap.min.cssExpiry time is not specified
http://smarketer.com.au/css/flexslider.cssExpiry time is not specified
http://smarketer.com.au/css/font-awesome.min.cssExpiry time is not specified
http://smarketer.com.au/css/jQueryTab.cssExpiry time is not specified
http://smarketer.com.au/css/responsive.cssExpiry time is not specified
http://smarketer.com.au/css/slippry.cssExpiry time is not specified
http://smarketer.com.au/css/style.cssExpiry time is not specified
http://smarketer.com.au/images/biz-logo.pngExpiry time is not specified
http://smarketer.com.au/images/capability-img.pngExpiry time is not specified
http://smarketer.com.au/js/bootstrap.min.jsExpiry time is not specified
http://smarketer.com.au/js/googlemaps.jsExpiry time is not specified
http://smarketer.com.au/js/jQueryTab.jsExpiry time is not specified
http://smarketer.com.au/js/jquery.flexslider.jsExpiry time is not specified
http://smarketer.com.au/js/jquery.jsExpiry time is not specified
http://smarketer.com.au/js/main.jsExpiry time is not specified
http://smarketer.com.au/js/markerclusterer.jsExpiry time is not specified
http://smarketer.com.au/js/slippry.min.jsExpiry time is not specified
http://smarketer.com.au/js/wow.min.jsExpiry time is not specified
http://smarketer.com.au/uploads/banners/1471178215.jpgExpiry time is not specified
http://smarketer.com.au/uploads/banners/1471178977.jpgExpiry time is not specified
http://smarketer.com.au/uploads/banners/1471180317.jpgExpiry time is not specified
http://smarketer.com.au/uploads/banners/1471180655.jpgExpiry time is not specified
http://smarketer.com.au/uploads/banners/1471182153.jpgExpiry time is not specified
http://smarketer.com.au/uploads/banners/1471270315.pngExpiry time is not specified
http://connect.facebook.net/en_US/sdk.js20 minutes
http://maps.google.com/maps/api/js?sensor=false&language=en30 minutes

 Speed test – Images

File size of all images combined
537.12KB
Image optimisation
You can save 202.5KB (38% compression) by optimising the images below:

 Links

We found a total of 11 different links.
Internal links: 7
External links: 4

External links:

Internal links:

 Website security

IP
203.28.48.11
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : smarketer, ( 10px from top )
  • H2 : Innovation, design & strategy development, ( 250.0625px from top )
  • H2 : Some of our Assignments, ( 1345.84375px from top )

 Typos

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